Have you seen this Camel commercial? Where did you see it?
This commercial is broadcasted in 1950 in USA to promote Camel, a product of cigarette. The concept of this advertisement is so simple but it’s far more effective than it seems.
Aural is the most effective way of human to achieve information. If the advertisement is played let’s say 5 times a day, so people will get attracted to Camel because as the ads say “So Mild”.